How to Add Products to a Collection in Shopify [in 2024]

Written by
Sellkite Support Team
Date published
July 9, 2024

Adding products to a collection in Shopify is a crucial step for any online store owner. Collections help you organize your products, making it easier for customers to find what they are looking for. In this comprehensive guide, we will walk you through the step-by-step process of adding products to a collection in Shopify. Whether you are new to Shopify or looking to refine your skills, this guide will provide you with all the necessary information.

Understanding Collections in Shopify

Before we dive into the steps, let’s first understand what collections are and why they are important. In Shopify, a collection is a group of products that have something in common and are grouped together. Collections can be based on product type, price range, season, or any other criteria that you choose. For instance, you can create collections for "Summer Sale," "New Arrivals," "Best Sellers," and more.

Collections make it easier for customers to navigate your store and find products that interest them. They also help in organizing your store's inventory, making it simpler for you to manage your products.

Types of Collections

There are two types of collections in Shopify: automated and manual.

Automated Collections

Automated collections use conditions to automatically include matching products. For example, you can set a condition to include all products that have the tag "Summer" or all products within a certain price range.

Manual Collections

Manual collections require you to manually add and remove products. This gives you more control over which products are included in the collection.

Steps to Add Products to a Collection

Now that we have a basic understanding of collections, let’s move on to the steps to add products to a collection in Shopify.

Step 1: Log in to Your Shopify Admin

The first step is to log in to your Shopify admin panel. You can do this by going to [your-store-name].myshopify.com/admin and entering your login credentials.

Step 2: Go to the Collections Page

Once you are logged in, navigate to the "Products" section in the left-hand menu. Under "Products," click on "Collections." This will take you to the Collections page where you can manage all your collections.

Step 3: Create a New Collection

If you don’t already have a collection created, you will need to create one. Click on the “Create collection” button. You will be prompted to enter a title and description for your collection. Make sure to choose a descriptive title and a detailed description to help customers understand what the collection is about.

Step 4: Add Products to the Collection

If you are creating an automated collection, you will need to set conditions. For example, you can set a condition to include all products with the tag "Winter." Shopify will automatically add all products that meet this condition to the collection.

For manual collections, you will need to add products individually. After creating the collection, scroll down to the "Products" section and click on the “Browse” button. This will open a list of all your products. Select the products you want to add to the collection and click “Add.”

Step 5: Save the Collection

Once you have added all the desired products to the collection, click on the “Save” button at the top right corner of the page. Your collection is now created and the products are added.

Step 6: Display the Collection on Your Store

To make the collection visible to your customers, you need to add it to your store’s navigation menu. Go to the “Online Store” section in the left-hand menu and click on “Navigation.” Choose the menu where you want to add the collection (e.g., Main Menu) and click on “Add menu item.” Enter a name for the menu item, select “Collection” as the link type, and choose the collection you just created. Click “Add” and then “Save menu.”

Step 7: Customize the Collection Page

Shopify allows you to customize the appearance of your collection page. Go to the “Online Store” section and click on “Themes.” Find the theme you are using and click on “Customize.” Navigate to the collection page and use the customization options to change the layout, add banners, and modify other elements to suit your brand’s style.

Tips for Managing Collections

Here are some tips to help you effectively manage your collections in Shopify:

Regularly Update Your Collections

Ensure that your collections are always up-to-date. Regularly review and update the products in each collection to keep them relevant to your customers' needs and preferences.

Use Tags and Product Types

Utilize tags and product types to organize your products efficiently. This will make it easier to set conditions for automated collections and keep your inventory organized.

Monitor Collection Performance

Keep an eye on the performance of your collections using Shopify’s analytics tools. Monitor metrics such as views, add-to-cart rate, and conversion rate to understand which collections are performing well and which ones need improvement.

Create Seasonal Collections

Consider creating seasonal collections to capitalize on trends and events. For instance, create collections for holidays, summer, winter, and other seasonal events to attract more customers.

Optimize Collection Descriptions

Write detailed and SEO-friendly descriptions for your collections. This will help improve your search engine rankings and make it easier for customers to find your collections through search engines.

Conclusion

Adding products to a collection in Shopify is a simple yet powerful way to organize your online store and enhance the shopping experience for your customers. By following the steps outlined in this guide, you can easily create and manage collections that showcase your products effectively. Remember to regularly update your collections and monitor their performance to ensure they continue to meet your business goals. Happy selling!